Seamless scaling on marketplaces

How meinemarkenmode processes well over half a million parcels to Switzerland and the UK annually with exporto and B+S Logistik.

Seamless scaling on marketplaces
Marvin Schwarz
Marvin Schwarz
Ansprechpartner zum Projekt
marvin.schwarz@exporto.de

meinemarkenmode, one of the leading fashion retailers in Europe, is known for trendsetting fashion and high-quality products. As part of the DK Company Group, meinemarkenmode currently sells fashion styles from 19 top brands, including Blend, Casual Friday, ICHI and b.Young. meinemarkenmode reaches a wide range of customers via seven of Europe‘s largest marketplaces, including Zalando, About You, Galaxus, Otto und Amazon, and has established itself internationally as a multi-channel online retailer.

The company currently ships more than 4 million parcels a year to over 35 European countries, generating annual sales of over 75 million euros in 2023.

In the UK, meinemarkenmode distributes its products via Zalando and Amazon, in Switzerland via Zalando and Galaxus and soon also via the Swiss Otto subsidiaries Jelmoli and Ackermann, which are already in the integration phase. Expanding a marketplace business internationally is a challenge – the logistical requirements of marketplaces are high. In order to achieve long-term lucrative growth, strong teamwork is required, where quality and well-coordinated processes are the key to success.

This is why meinemarkenmode is working together with exporto and B+S Logistik to process sales to Switzerland and the UK.

The challenge

Before partnering with exporto and B+S logistics, mybrand mode faced the operational challenge of delivering goods reliably, quickly and duty paid to Switzerland and the UK.

  • Documents or product data are often missing and delays in the supply chain.
  • Complications in returns processing due to long returns processing and overloaded operations.
  • A solution was needed that could address both operational and administrative challenges quickly, efficiently and reliably.
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The set-up

B + S Logistik

B+S Logistik is part of the Nagel-Group and an established provider of logistics services with extensive experience in e-commerce-fulfilment. The experts for warehouse logistics and transport specialise in customer-specific implementations of complex logistics applications, including the development of software and IT interface solutions. With 13 locations and a warehouse area of more than 500,000m2, they are ideally positioned to meet the needs of meinemarkenmode.

exporto

exporto, as a leading provider of European e-commerce shipping solutions to Switzerland, the UK and the Nordics, handles all customs and tax processes for meinemarkenmode automatically, takes care of label creation, ensures transparent returns management and guarantees the shortest possible delivery times thanks to regular pickups.

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The process at a glance

Thanks to the cooperation with exporto and B+S Logistik, selling to Switzerland and the UK is easy and efficient for meinemarkenmode:

01. Order placement:

Customers in Switzerland and the UK order an item from meinemarkenmode via Zalando, Amazon or Galaxus.

02. Data transmission:

The order data and product information are transmitted digitally to B+S Logistik.

03. Pick & Pack:

B+S Logistik picks and packs orders via its e‑commerce WMS Descartes pixi.

04. Technical integration:

B+S Logistik automatically sends product and order data from pixi via an API to exporto.

05. Customs and label:

exporto handles the customs declaration and sends B+S Logistik the shipping labels of the local last-mile carriers. B+S Logistik provides the packages with the appropriate labels and thus prepares them for shipping to the destination country.

The success

According to Bethlehem, the biggest benefit from working with exporto and B+S Logistik is the digitization of processes and the resulting reductions in delivery and return times.

“The average transit times from parcel collection to delivery to the end customer is 2.01 days in Switzerland and 2.92 days to the UK. At peak, our return rates can increase by almost 4 times in volume within a month. Thanks to exporto and B+S Logistik, all sales and returns are processed quickly, cleanly and reliably at any time – regardless of how high our package volume is. ”

As a result, meinemarkenmode was able to increase the realised package volume in Switzerland from irrelevant low sales figures to more than 600,000 parcels per year within 12 months. Growth of almost 30% was achieved from November 2022 to November 2023 alone.

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meinemarkenmode - Thomas Finke

“We can only agree. The partnership with exporto for meinemarkenmode has been very pleasant and open from the very beginning. From systemic integration, through operational project planning and the roll-out phase, to heavy traffic planning, the collaboration has always been constructive, professional, and fast. We have rarely implemented a project that has run so smoothly and successfully for everyone involved. Definitely a win-win-win situation!”

Thomas Finke
Division manager at B+S Logistik
meinemarkenmode - Timo Bethlehem

"meinemarkenmode has always strived for efficient and sustainable solutions that lead to growth and success. In order to achieve this in Switzerland and the UK, we decided to partner with exporto and B+S Logistik. We were particularly impressed by the combination of service concept, commercial framework conditions and cultural corporate fit."

Timo Bethlehem
Timo Bethlehem, Managing Director, meinemarkenmode.de GmbH
Marvin Schwarz
Marvin Schwarz
Contact person for the project
marvin.schwarz@exporto.de
Get in touch

We are looking forward to hearing from you!

With our end‑to‑end solution, you get all services from a single source: Logistics, tax, customs and software. Everything is perfectly coordinated and as simple as “plug & play”.

Marvin Schwarz

Marvin Schwarz

Sr. Business Development Representative

Further references

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